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The schedule for PAX Prime has been published this afternoon. Here are the panels I've found ArenaNet and NCsoft employees participating in:

Queers in Gaming
The presence of queer content in gaming and other media has been a hot button topic recently that reflects a conflict in our wider culture. Homophobia and bullying in games are as old as online gaming, but is this a small group of Xbox Live trolls or is there a wider problem? In this panel we will discuss the homophobia encountered by gaymers and queer geeks as well as how to stand up to it by building strong LGBTQ geek communities.

Panelists: Benjamin Williams [Program Coordinator, University of Washington, Office of Minority Affairs & Diversity], Ashley Cook [Writer, Gfbrobot.com], Jeremy Crawford [Lead Developer and Editor for Dungeons & Dragons, Wizards of the Coast], James Portnow [CEO, Divide by Zero Games], Gwen Yeh [Game Artist, Arenanet], Boris Erickson [Enforcement Unicorn Ninja, XBox LIVE]

Business Models of PC Games: Then, Now, and Looking to the Future
How do the lessons of the past affect our strategy for the future? Are audiences growing tired of the subscription model? What will the role of DRM be as more games are sold primarily online? The development and future of PC Gaming is examined by the creators of Diablo, Guild Wars, and Torchlight.

Panelists: Max Schaefer [CEO, Runic Games], Patrick Wyatt [Founder, ArenaNet], Stephen Goldstein [Interactive Entertainment and Video Games Practice Group Chair, Stubbs, Alderton, and Marks], Travis Baldree [President, Runic Games]

How to Snag the Advertising, Marketing, PR or Script Writing Job You Dream About
In addition to technical roles, opportunities exist for marketing, advertising and PR jobs as well as script writing and dialogue.  Five senior executives will tell you how they got into the industry, what it took to move up and what they look for in candidates.  This session, one of the most popular panels at previous PAX conferences, will allow everyone attending the chance to ask their personal questions.

Panelists: Sue Bohle [Bohle Company], Amanda Glasser [Managing Editor, Inside Network], Dan Amrich [community director, Activision], Susan Adrent [Writer, Themis-media], Lincoln Davis [Senior PR Manager, NCSoft], James Seaman [Top Ware, GM]
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#1 Slashiroth

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Posted 03 August 2012 - 10:55 PM

Business models for PC games. That's definitely going to be good, there's a buzz going around about the death of the 'sub fee'. Its got me really interested, love to hear Anets take on it.

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#2 Teste

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Posted 03 August 2012 - 11:14 PM

View PostKhalija, on 03 August 2012 - 10:14 PM, said:

Panelists: Max Schaefer [CEO, Runic Games], Patrick Wyatt [Founder, ArenaNet], Stephen Goldstein [Interactive Entertainment and Video Games Practice Group Chair, Stubbs, Alderton, and Marks], Travis Baldree [President, Runic Games]
Uh... LOL? Patrick Wyatt has left ArenaNet years ago, and is now working at En Masse Entertainment with the "pay my monthly fee please" Tera MMO. I doubt he's going to complain too much about monthly fees, unless Tera is free to play by then.

#3 sergel02

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Posted 03 August 2012 - 11:38 PM

Hope they handle the gay gaming issue and homophobia well.

#4 Rorigon

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Posted 04 August 2012 - 12:30 AM

View Postsergel02, on 03 August 2012 - 11:38 PM, said:

Hope they handle the gay gaming issue and homophobia well.

Hopefully they'll also cover transphobia, since it looks like Gwen seems to be either trans or an ally.

#5 Aveneo

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Posted 04 August 2012 - 12:52 AM

Anyone know if an ArenaNet/NCSoft presence is going to be at GamesCom Cologne on the 16th-19th of August?

#6 Khalija

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Posted 04 August 2012 - 12:58 AM

View PostTeste, on 03 August 2012 - 11:14 PM, said:

Uh... LOL? Patrick Wyatt has left ArenaNet years ago, and is now working at En Masse Entertainment with the "pay my monthly fee please" Tera MMO. I doubt he's going to complain too much about monthly fees, unless Tera is free to play by then.

Uh, wow. I just searched for Anet and assumed it was correct! I wonder if which part they got wrong.

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#7 Manoa

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Posted 04 August 2012 - 01:08 AM

It's super disappointing to see they don't have a big GW2 panel scheduled like they had last year (Pegasus Theater was filled to the gills and they had to turn people away).  Crossing my fingers (and toes!) ArenaNet have something special up their sleeve for PAX to celebrate launch!

#8 Tenicord

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Posted 04 August 2012 - 01:15 AM

Isn't int rumored that they will announce GW2 for the xbox360/PS3? I thought I read that somewhere.. or is that a different convention?

#9 bhima

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Posted 04 August 2012 - 03:43 PM

The buisness model panel will be good though I wish they had someone from Anet actually working there. Still, it will be good to see Runic games up there... they have earned much respect and mindshare amongst the gaming community.

#10 Waar Kijk Je Naar

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Posted 04 August 2012 - 03:50 PM

View PostTeste, on 03 August 2012 - 11:14 PM, said:

Uh... LOL? Patrick Wyatt has left ArenaNet years ago, and is now working at En Masse Entertainment with the "pay my monthly fee please" Tera MMO. I doubt he's going to complain too much about monthly fees, unless Tera is free to play by then.

View PostKhalija, on 04 August 2012 - 12:58 AM, said:

Uh, wow. I just searched for Anet and assumed it was correct! I wonder if which part they got wrong.
He's still one of the founders :)

#11 Naevius

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Posted 04 August 2012 - 04:54 PM

Yeah, he was and still is a founder. Also, I'd be curious to see if he says anything about how GW1 did financially.

#12 MisterB

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Posted 04 August 2012 - 05:44 PM

View PostKhalija, on 03 August 2012 - 10:14 PM, said:

...

Queers in Gaming

...

Boris Erickson [Enforcement Unicorn Ninja, XBox LIVE]


Leaving aside the panel topic, I am intensely curious about unicorn ninjas, and their role in enforcement.

Ninja unicorn?

#13 Mixology

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Posted 04 August 2012 - 08:55 PM

View Postsergel02, on 03 August 2012 - 11:38 PM, said:

Hope they handle the gay gaming issue and homophobia well.

Yeah, I agree.  Our guild is a west coast gaming guild, so we are always careful to make sure vent, etc. remain welcoming to folks from all backgrounds, but hasn't been my experience with some other guilds.  We encourage applications from women, glbt folks, and minorities - must be 25 and over, though, so I guess we have a bit of an age bias.

Anyway, the panel should be interesting.

#14 Positive

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Posted 04 August 2012 - 10:29 PM

Well this is basically after GW2 release, I doubt there'd be much to talk about.

#15 rkim86

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Posted 04 August 2012 - 11:19 PM

View PostPositive, on 04 August 2012 - 10:29 PM, said:

Well this is basically after GW2 release, I doubt there'd be much to talk about.

^

And they'll be busy with the onslaught of non-pre-purchased players logging in.

#16 Manoa

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Posted 05 August 2012 - 01:08 AM

View PostPositive, on 04 August 2012 - 10:29 PM, said:

Well this is basically after GW2 release, I doubt there'd be much to talk about.

:huh: They can do general marketing to those who are not familiar about the game and/or those who have not picked it up yet.  They can talk about about the game's success.  They can talk about the challenges of beta and what things they want to implement, but weren't able to get into the game before release.  They can talk about their future plans for the game (what plans do the live team have for the base game and what plans do the expansion team have for expansions).  

Launch isn't the end, but the beginning.  There's always something to talk about!  And it's in their backyard, so it's probably THE most convenient opportunity for ArenaNet to do convention marketing/panels.  I fully expect them to be on the con floor, but I'm crossing my fingers for a wee bit more.

#17 Naginto

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Posted 05 August 2012 - 04:08 AM

How did topic one get shoe-horned into this panel? While I agree that discriminatation exists and should be eliminated, this topic "might" cover 1/15 or 1/10th of gamers? I think we'd all rather hear about Patricks views on ArenaNet ,and how the industry will survive on the nickel-and-dime model of microtransactions.

#18 Manoa

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Posted 05 August 2012 - 04:27 AM

View PostNaginto, on 05 August 2012 - 04:08 AM, said:

How did topic one get shoe-horned into this panel? While I agree that discriminatation exists and should be eliminated, this topic "might" cover 1/15 or 1/10th of gamers?

PAX Prime usually has least one panel focusing on gaymer culture and challenges each year.

#19 DessieDoo

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Posted 05 August 2012 - 08:12 AM

View PostRorigon, on 04 August 2012 - 12:30 AM, said:

Hopefully they'll also cover transphobia, since it looks like Gwen seems to be either trans or an ally.

Really?  What makes you say that?

#20 Kaldaur

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Posted 05 August 2012 - 12:38 PM

View PostNaginto, on 05 August 2012 - 04:08 AM, said:

How did topic one get shoe-horned into this panel? While I agree that discriminatation exists and should be eliminated, this topic "might" cover 1/15 or 1/10th of gamers? I think we'd all rather hear about Patricks views on ArenaNet ,and how the industry will survive on the nickel-and-dime model of microtransactions.

Sexism and homophobia (a term which I hate, by the way. A phobia implies a deep psychological fear, and most people who are 'homophobic' don't have underlying psychological issues. They just don't like gay people.) are a big part of the gaming culture right now, and there have been several large-scale issues popping up in the past few months. This is an issue that needs to be talked about so geek culture and gaming culture welcomes everyone to the tent, not just boys and men of a certain orientation.

For a group of people that were stereotypically ostacized at some point in their lives, geeks do a great job at ostracizing others from joining the culture.